Sega / Creative Assembly: Warhammer II

For the second of the Total War: Warhammer instalments, Sublime took 100 european journalists into the subterranean world of the rat like, skaven army. we transformed a partially derelict victorian sewage works into a fetid and labyrinthine rodent kingdom; dressed with replica war machine props, and featuring separate spaces for GAME PLAY, CONTENT CAPTURE, INTERVIEWS, GROUP PRESENTATIONS AND CATERING.

 

 

creative assembly experiential marketing set
creative assembly experiential marketing brand
Screative assembly experiential marketing actors

To start things off with a bang, SUBLIME DEVELOPED A THEATRICAL ELEMENT THAT gave ATTENDEES a blood curdling introduction TO the SKAVEN race!

warhammer II experiential marketing event
creative assembly experiential marketing gaming
creative assembly experiential marketing event

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